IP Owners
From global brand icons to local market disruptors, we’ll find the partners that will move the needle for your release, IP or license. Unmissable, culturally-charged collaborations that maximise attention, audience engagement and the commercial opportunity.
Herbal Essences x Wicked: For Good
Bring Wicked: For Good's pink and green palette to Herbal Essences' Rose and Aloe hair care range.
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Kayak x Wicked: For Good
Partnering Kayak with Universal Pictures to deliver a co-branded campaign celebrating friendship and exploration.
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Butterkist x Wicked: For Good
Launching a limited-edition Fizzafying Lemonade Popcorn, inspired by the world of Wicked: For Good, adding a twist to the classic cinema snack.
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Belmond Train x Wicked: For Good
Bringing the magic of Wicked: For Good to life aboard the iconic British Pullman, a Belmond Train.
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Barnardo's x Wicked: For Good
Championing belonging and inclusivity with Barnardo’s and Wicked: For Good to shine the spotlight on vital support for children and families across the UK.
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Speedo x Minions & Monsters
Speedo and Minions & Monsters joined forces to transform the brand's annual Summer of Swim campaign into a bold, culture-first collaboration designed to surprise and entertain Gen Z audiences, taking the shape of a “Hot Minion Summer”
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Bubble CiTea x Minions & Monsters
Combining high-footfall retail, social storytelling and product innovation to deliver a nationwide activation that introduced Minions & Monsters to audiences in one of the UK's fastest-growing youth retail brands.
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Fujifilm x Minions & Monsters
Instax and Minions & Monsters came together to deliver a creator-first campaign celebrating imagination, filmmaking and self-expression, designed to inspire Gen Z to get behind the camera and create.
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SIDES x Minions & Monsters
SIDES and Minions & Monsters came together to deliver a fully integrated, culture-led campaign designed to capture the attention of Gen Z through food, social and experiential touchpoints.
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Strategic Partnerships
From global brand icons to local market disruptors, we’ll find the partners that will move the needle for your release, IP or license. Unmissable, culturally-charged collaborations that maximise attention, audience engagement and the commercial opportunity.
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Brand fame & fortune awaits.
